§5056. Standards for marketing
Every insurer, health care service plan or other entity marketing nursing home care, home health care or long-term care insurance coverage in this State, directly or through its producers, shall:
                                     
                                [PL 1997, c. 604, Pt. D, §7 (AMD).]
              
                  1. 
                                Policy comparison. 
                                Establish marketing procedures to ensure that any comparison of policies by its agents or other producers is fair and accurate;
                                     
                                
                [PL 1991, c. 200, Pt. C, §3 (NEW).]
              
                  2. 
                                Excessive insurance. 
                                Establish marketing procedures to ensure that excessive insurance is not sold or issued.  The procedures must include a specific standard for persons covered by Medicaid;
                                     
                                
                [PL 1991, c. 200, Pt. C, §3 (NEW).]
              
                  3. 
                                Replacement policy. 
                                Establish marketing procedures that set forth a mechanism or formula for determining whether a replacement policy or certificate contains benefits clearly and substantially greater than the benefits under the replaced policy; and
                                     
                                
                [PL 1991, c. 200, Pt. C, §3 (NEW).]
              
                  4. 
                                Compliance procedures. 
                                Establish auditable procedures for verifying compliance with the standards set out in this section.
                                     
                                
                [PL 1991, c. 200, Pt. C, §3 (NEW).]
              
                        SECTION HISTORY
                        
            PL 1991, c. 200, §C3 (NEW). PL 1997, c. 604, §D7 (AMD).