| Sec. 1. Responsible management of point-of-sale marketing materials for tobacco products. |
| Resolved: That the Department of Health and Human Services, Bureau of |
| Health shall develop an education and recognition program to encourage |
| tobacco retailers to manage responsibly point-of-sale marketing materials |
| for tobacco products. The bureau shall consult with the Office of the |
| Attorney General to ensure that the program is consistent with state and |
| federal law and to determine whether the program may be included in the |
| "No Buts" program. The bureau shall develop educational materials |
| regarding point-of-sale marketing that can be disseminated through the |
| Healthy Maine Partnerships to local tobacco retailers. The education and |
| recognition program must be developed in consultation with interested |
| parties, including, but not limited to, representatives of convenience |
| stores, large and small retailers and other interested parties. The |
| education and recognition program must be voluntary and may not be |
| punitive or interfere with a retailer's legal right to advertise tobacco |
| products. By February 1, 2006, the bureau shall report to the Joint |
| Standing Committee on Health and Human Services on its plans to implement |
| the education and recognition program. |
